Biteplay

Biteplay is a marketing tool focused on YouTube. It combines content research, influencer discovery and video advertising in a single product.

What Biteplay offers

• Contextual ad placement — finds videos related to a niche so ads appear beside relevant content.
• Influencer outreach — locates creators, sends proposals and supports longer partnerships, with an emphasis on smaller creators.
• Keyword research — shows which keywords videos rank for, judged by views rather than search volume.
• Trend alerts — sends notices about new videos on topics a user chooses to follow.
• Conversion analytics — links video activity to campaign results.
• Google Ads sync — adds newly relevant videos to a user's ad account automatically.

Who it works with

Marketers and advertisers who want to reach audiences on YouTube. The company also offers a training course for beginners and experienced users, and applies brand suitability controls.