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Supply Chain Guru

Cloud platform for modelling, simulating and redesigning supply chain networks

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About Supply Chain Guru

Supply Chain Guru is a cloud-based tool for designing and planning supply chain networks. It now appears under the Coupa Supply Chain Design and Planning name. Businesses use it to simulate, model, optimise and visualise how their supply chain runs.

What Supply Chain Guru offers

  • Network modelling — builds a digital twin of the current supply chain and tests future scenarios with algorithms.
  • Continuous redesign — a modelling workflow meant to be repeated as conditions change.
  • Supply Chain App Studio — a workspace for building supply chain applications on the platform.
  • Suite links — combines with Coupa sourcing and supplier management products.

Who it works with

Supply chain and planning teams that want modelling results to inform decisions in the boardroom as well as day-to-day operations.

Key facts

  • Now branded: Coupa Supply Chain Design and Planning
  • Analyst coverage: named a Challenger in Gartner's 2022 Magic Quadrant for supply chain planning solutions
  • Delivery: cloud-hosted

Profile written by TrustList from the business's own published information, Oct 2026.

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