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Big Data & BI Company

dunnhumby

Customer data science and software for retailers and consumer brands, covering pricing, loyalty and retail media

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About dunnhumby

dunnhumby is a customer data science company that applies analytics and AI to retail. It started from deep retail experience and now works with both retailers and the brands that sell through them. Offices are spread across Europe, Asia, Africa and the Americas.

What dunnhumby offers

  • Category management — uses shopper data to guide ranging, pricing and merchandising decisions.
  • Loyalty and personalisation — builds tailored experiences intended to raise engagement and repeat purchases.
  • Retail media — helps retailers earn income from their media space while keeping shoppers engaged.
  • Supplier collaboration — supports joint business plans between retailers and suppliers.
  • Customer, data and AI strategy — advice on getting more value from customer data.

Who it works with

Retailers and brands. Named clients in the stored profile include Tesco, Coca-Cola, Meijer and Procter & Gamble.

Key facts

  • Team: more than 2,000 specialists according to the stored profile
  • Analyst recognition: listed by Forrester as a Notable Provider for loyalty services in Q2 2026

Profile written by TrustList from the business's own published information, Oct 2026.

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