Digonex Technologies

Digonex Technologies makes automated, algorithm-driven dynamic pricing software for ticketed venues and attractions. It has worked in dynamic pricing since 2000, and its algorithms are built by a team of PhD economists who gather data, spot patterns and recommend prices.

What Digonex Technologies offers

• Dynamic pricing engine — automated price recommendations based on data analysis.
• Configurable solutions — each client sets its own objectives, scope, constraints and rules.
• Balanced goals — pricing that weighs income against accessibility, attendance levels and long-term loyalty.
• Ticketing integration — connections to many widely used ticketing platforms.
• Management interface — a simple screen for reviewing and applying price recommendations.

Who it works with

Its clients include aquariums, zoos, museums, amusement parks, tours, water parks and ski resorts, along with dance, orchestra, theatre and opera companies, and concert, festival and Broadway producers, promoters and venues. Named users include the Royal Albert Hall, Wales Millennium Centre, the California Academy of Sciences and The Morton Arboretum.

Key facts

• In dynamic pricing since: 2000
• Patents: six awarded for its technology
• Team: PhD economists develop the algorithms