Adzooma

Adzooma is a software platform for managing digital advertising campaigns. It brings data from several ad platforms into one place, so marketers do not have to log in to each one.

The platform covers Google, Microsoft and Meta advertising accounts and adds search engine and website audits.

What Adzooma offers

• Account audits — a check of PPC accounts for wasted spend, disapproved ads and broken tracking.
• Optimisation — suggested fixes for bidding, campaign structure and budgets.
• Budget tracking — spend monitoring across platforms, with pacing adjustments to avoid overspending.
• Alerts — automatic warnings when performance changes.
• Specialist tools — support for Performance Max campaigns, shopping feeds, responsive search ads and conversion tracking setup.
• SEO and website audits — checks that highlight growth blockers.

Who it works with

Marketers and agencies running paid search and social campaigns.