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Small Business eCommerce Software

TargetBay

Email, SMS, reviews and loyalty tools for ecommerce stores, sold as one marketing suite

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About TargetBay

TargetBay is a marketing suite for online stores that combines email and SMS campaigns, customer reviews and a rewards scheme. It is split into three products, BayEngage, BayReviews and BayRewards, each handling one part of attracting and keeping shoppers.

What TargetBay offers

  • BayEngage: email and SMS marketing with segmentation, workflow automation, sign-up forms and abandoned-cart messages.
  • BayReviews: review management with moderation tools, product and photo reviews, and syndication to TikTok Shop, Google and Walmart.com.
  • BayRewards: a loyalty and rewards scheme meant to bring buyers back and encourage repeat purchases.
  • Email templates: a library of ready-made designs, with A/B testing of email elements.

Who it works with

Ecommerce brands and store owners. Its site cites case stories from skincare, scuba gear, mobility and tarpaulin retailers.

Key facts

  • Integrations: Zapier connects it to thousands of other apps; a TikTok Shop integration is listed as new
  • Deliverability: a separate team monitors sending domains, and dedicated domains are offered to high-volume senders

Profile written by TrustList from the business's own published information, Oct 2026.

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