PeakMetrics

PeakMetrics started as a cloud-based media monitoring tool and now describes its product as narrative intelligence. It helps organisations see how a story spreads online, who is driving it and what to do before it becomes a crisis.

What PeakMetrics offers

• Narrative detection — spots emerging stories and coordinated activity across platforms in real time.
• Bot and deepfake signals — flags automated amplification and manipulated media.
• AI agents — automated analysis that explains what is happening online.
• Coverage reports — automated reports and briefing emails for sharing media coverage.

Who it works with

Brands, executives, agencies and governments that face reputational or information risks.

Key facts

• Product approach: three steps named Detect, Decipher and Defend
• Coverage: monitors the wider internet, including social media