MyArea Network

MyArea Network is a marketing and technology business that helps brands win customers in their own neighbourhoods. It runs a network of local area websites, which it says gives it real ties to the communities it serves, and it aims to let businesses manage and promote themselves from one place.

Services

• Local brand building: strategy for a recognisable identity among nearby customers.
• Awareness campaigns: promotion that puts local brands in front of people in the area.
• Customer database: tools to gather visitors into a database for lasting relationships.
• Repeat business: tactics to bring customers back again.
• Data ownership: proprietary technology to collect, manage and use business data for marketing decisions.

Who it serves

Local businesses from small independent shops to brands with several locations.

Key facts

• Focus: local marketing
• Platform: network of Local Area Sites