Meltwater

Meltwater is a software company whose media intelligence platform helps organisations make decisions from information outside their own systems. Customers use it to follow online news and social conversations and to judge how their brand is portrayed.

Services

• Media intelligence: tracking of news coverage worldwide in real time.
• Social listening: monitoring of conversations and shifts in sentiment.
• AI visibility tracking: checks on how AI platforms describe an organisation.
• Media relations: finding journalists, personalising outreach and showing the effect of PR work.
• Influencer work: identifying creators and building partnerships.
• AI reporting: summaries, alerts and analysis that highlight what matters.

Clients

Users range from global enterprises to growing PR, communications and marketing teams. The company reports more than 27,000 organisations on the platform.

Key facts

• Offices: more than 50, across six continents
• Nonprofit arm: Meltwater Entrepreneurial School of Technology (MEST)