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Supermetrics

Marketing data platform that connects ad and analytics sources for reporting, dashboards and AI analysis

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About Supermetrics

Supermetrics, a Finnish company, connects data from advertising and marketing platforms so teams can report on it and analyse it in one place. Data can flow into its own Studio product, an AI assistant of the user's choice or an existing reporting tool. The company says more than 200,000 companies in 120 countries use it.

What Supermetrics does

  • Data connectors: pull online and offline marketing sources together automatically, ending manual data collection.
  • Data preparation: cleans, organises and standardises figures so metrics are consistent across sources.
  • Supermetrics Studio: a place to build dashboards and reports without coding.
  • Live reporting: turns one-off questions into dashboards that refresh from current data without analyst or developer time.
  • AI chat access: lets marketers query their data in plain language inside an AI assistant and act on it across campaign platforms.

Who it serves

Supermetrics serves marketing agencies and brands that run campaigns across many advertising and analytics platforms.

Key facts

  • Based in: Finland
  • Customers: more than 200,000 companies in 120 countries

Profile written by TrustList from the business's own published information, Sep 2026.

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