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River Agency

Business performance and incentive software for companies with distributed sales teams

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  • Founded 2002
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About River Agency

River Agency, trading as River Software, has built business software since 2002 covering two connected areas: performance management and incentive schemes. Its Loop product centralises KPI data so teams and sales channels can act on it, while Rippl combines incentive, recognition and reward tools aimed at frontline organisations.

What River Agency offers

  • Loop: a platform that pulls KPI data into one place for teams and sales channels to work from.
  • Rippl: incentive schemes paired with recognition and reward features for frontline staff.
  • Customer success support: help with onboarding and ongoing use of the platforms.
  • Communications and design services: additional support intended to lift engagement with the software.
  • Data services: help interpreting and acting on the data the platforms collect.

Who it serves

River reports use of its platforms in over 100 countries and more than 25 languages. Its client base reportedly includes big multinational retailers and manufacturers.

Key facts

Profile written by TrustList from the business's own published information, Sep 2026.

What the business tells TrustList

Founded
2002 (24 years) evidence sent

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