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Rethink Behavioral Health

Practice management software for applied behaviour analysis providers, covering scheduling, data collection, billing and notes

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  • Founded 2008
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About Rethink Behavioral Health

Rethink Behavioral Health, known as RethinkBH, produces practice management software for applied behaviour analysis (ABA) providers, from start-ups to enterprise groups. It combines scheduling, clinical data collection, billing and documentation in a single system, and the firm says 96,000 providers use it.

Products and services

  • Clinical data collection: session notes and live data capture that sync online or offline, covering DTT, task analysis, PEAK, toileting and other data types.
  • AI tools: AI session notes, an AI dashboard and BillAI for billing.
  • Scheduling: individual, group and roster calendar views with saved filters.
  • Billing and analytics: billing workflows and practice analytics in the same system.
  • Clinical support: a medical necessity assessment and RBT training.
  • ParentHub: a portal for parents of children in care.

Customers and markets

BCBAs, RBTs and practice leaders at start-up, growing and enterprise ABA practices.

Key facts

  • Based in: United States
  • Users: 96,000 providers, as stated by the company
  • Compliance: HIPAA-compliant point-of-care tracking

Profile written by TrustList from the business's own published information, Sep 2026.

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