Poptin

Poptin, an Israeli software company, combines website popups and forms with email marketing so that businesses can collect leads and then follow them up automatically. Its exit-intent triggers aim to catch visitors just as they are about to leave a site.

What Poptin offers

• Popups and forms — full-screen, slide-in, lightbox, floating-bar, embedded and gamified formats, designed in a drag-and-drop editor with brand fonts and colours.
• Targeting — more than 15 rules covering behaviour, location, device and page, plus exit-intent triggers and quick A/B tests.
• Email campaigns — a drag-and-drop email editor with behaviour-based automations and campaign reporting.
• Contacts and segments — one contact database with tags, preferences and segments built from properties and activity.
• Integrations — over 70 native connections, among them Mailchimp, Klaviyo and HubSpot, plus Zapier and Make.

Who it works with

Poptin says more than 60,000 businesses use it, and it names Philips, Marriott, Kia and the NBA among them. Plans range from a small free tier up to agency and enterprise levels.

Key facts

• Based in: Israel
• Integrations: more than 70 native connections
• Users: over 60,000 businesses, by its own count