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PAYBACK

Multi-partner loyalty programme and multichannel marketing platform operating in several countries

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About PAYBACK

PAYBACK runs a loyalty programme in which customers collect points across many partner companies and marketplaces. Older company text lists Germany, Italy, India, Poland and Mexico as markets, and says the business is part of the American Express Group. Its current site is in German.

What PAYBACK offers

  • Points collection — customers earn points offline, online and on mobile from partner companies.
  • Redemption — points can be exchanged for vouchers, rewards or flight miles, or donated to charity projects.
  • Multichannel marketing — campaigns delivered across offline, online and mobile channels at once.
  • Product marketplace — a newer online shop for points and partner products.

Who it works with

Consumers collect points, while partner companies use the platform to run integrated campaigns that reach customers at the right time and place. The German site says the programme has over 35 million customers in Germany.

Key facts

  • Parent group: American Express Group
  • Markets: Germany, Italy, India, Poland and Mexico, per earlier text

Profile written by TrustList from the business's own published information, Oct 2026.

Categories & features

Rankings

As of 2026-10-05. Organic ranks only; sponsored placements are never ranks.

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