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IT Product Company

LanTrax

Maker of Profit Power, back-office software for residential real estate brokerages handling commissions and closings

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  • Founded 1999
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About LanTrax

LanTrax is the developer of Profit Power, a back-office system for residential real estate brokerages. The software covers the administrative side of a brokerage, from paying agents to closing files, and aims to replace spreadsheets and disconnected tools. The company is listed in the United States.

Services

  • Commission administration: works out agent payouts, referral splits and deductions.
  • Closings and transaction control: workflows for pending sales and the admin that follows a close.
  • Agent accounts: tracks agent receivables, recurring balances and escrow.
  • Reporting and analytics: gives brokerage leaders a view of performance and profitability.
  • Office administration: tools for managing agents and offices, with role-based access.
  • Integrations and APIs: the system can be extended and connected to other tools.

Customers and markets

Residential real estate brokerages of different sizes; Profit Power comes in several editions matched to a brokerage's scale and needs.

Key facts

  • Based in: United States
  • Product: Profit Power

Profile written by TrustList from the business's own published information, Sep 2026.

Products by LanTrax

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