AdGyde Solutions

AdGyde, an Indian firm, runs a mobile measurement platform. It shows app businesses which channel, network or partner brought in each install and in-app event.

What AdGyde offers

• Attribution tracking — separates organic from non-organic installs and credits the channel, network or partner responsible.
• Deep linking — sends users to a specific page inside an app after an install.
• User analytics — covers returning-user counts and how users move between screens.
• Fraud detection — flags non-organic installs that may not be genuine.
• Audience segmentation — breaks users down by location, age and gender.
• Monetisation reporting — ties advertising spend to the resulting revenue.

Who it works with

Its platform is aimed at advertisers, app marketers, growth teams and product managers.

Key facts

• Based in: India