91APP

91APP is a Taiwanese software company, listed under stock code 6741 as 91APP-KY, that provides the technology retail brands use to run their own direct-to-consumer commerce. Its focus is joining online and in-store selling, which it describes as online-merge-offline (OMO) retail, under the line "Seamlessly blending online and offline to drive growth across all channels." Brands use it to run the shop and app their customers see, while 91APP hosts the platform and the data behind it.

What the products do

Commerce Cloud is its core product: a commerce platform for omnichannel operations, covering inventory and order management and the deployment of a brand's own online shop and mobile app. Marketing Cloud adds retail AI tools for customer segmentation and targeting and for running advertising across platforms. Around them 91APP lists AgentOne, an agentic AI product for retail and food service, EngageOne, 91APP Payments, STAFF BOARD, an inventory management system and a touch solution for stores, and it offers retail media, video commerce, outsourced e-commerce operations and SEO services.

Who it serves

Retail and consumer brands that want to sell direct, mostly in Taiwan. Client logos on its site include COSMED, POYA, FamilyMart, adidas and Levi's, with case studies for Timberland and Adastria. It lists affiliates in Hong Kong and Malaysia and offers its site in Chinese, English and Japanese.

Key facts

Listing: 91APP-KY, stock code 6741 Products: Commerce Cloud, Marketing Cloud, AgentOne, EngageOne, 91APP Payments Affiliates: Hong Kong and Malaysia Security incident: on 16 October 2026 the company disclosed an automated attack on its Commerce Cloud database in which some information was taken; Taiwan's Digital Industry Administration opened an administrative inspection