Movable Ink

Movable Ink makes software that turns customer data into personalised marketing content. It is headquartered in New York City and serves brands through offices in San Francisco, Chicago and London.

What Movable Ink offers

• Studio — automatically turns data into content that differs for each customer at the moment they open or view it.
• Da Vinci — an AI decisioning product that picks content for each customer in batch messaging programmes.
• Programmatic CRM — a approach where the platform varies content, message choice, send time and frequency for every customer.
• Guardrails and business rules — settings that let marketers limit what the automation may do.
• Partner integrations — connections to nearly 100 verified martech partners, so the platform works alongside existing tools.

Who it works with

Digital marketing teams at consumer brands that send email and show web or display content to large customer lists.

Key facts

• Based in: New York City, USA
• Other offices: San Francisco, Chicago and London
• Team: about 300 employees, according to older listing text
• Events: runs a marketing summit in London in October