KAT Marketing

KAT Marketing, the trading name of KAT & Company, plans and runs marketing campaigns meant to change behaviour among specific audiences. It calls its approach the Culture Connect methodology, which starts with understanding the people a client wants to reach rather than using one generic campaign for all.

What KAT Marketing offers

• Marketing and social media: digital campaigns and social media management for organisations with outreach goals.
• Video: video production for campaigns, including recruitment and awareness work.
• Design: print materials, branding and brand development.
• Web and app: building websites and applications.
• Custom outreach services: campaigns shaped around a particular audience and message.
• eLearning: online learning content.

Who it serves

The agency's listed projects are public-interest campaigns: a recruitment and retention drive for the North Dakota Firefighter's Association, a national campaign for the Centers for Disease Control on preventing type 2 diabetes, and a multi-year conservation and branding programme for the North Dakota Conservation District Employees Association.

Key facts

• Legal name: KAT & Company
• Method: Culture Connect