In Mind

Inmind is an independent Ukrainian research company that runs its own field network and online respondent panel. Since 2004 it has studied what people think and what drives their choices, and it advises clients on data analysis.

Services

• Brand and communications research: studies of how brands perform and how they interact with consumers.
• Advertising research: measuring how advertisements work.
• Customer experience research: capturing the overall impression a client gets from dealing with a company.
• Testing: qualitative and quantitative methods for evaluating concepts and products.
• Tracking studies: long-running large-scale surveys that follow a brand within its market.
• Culture and lifestyle research: consumer trends, lifestyle and social projects for organisations.

Who it serves

Companies studying consumer and business markets, media, public opinion and corporate reputation, as well as organisations with social programmes.

Key facts

• Based in: Ukraine
• Founded: 2004
• Research modes: online and offline
• Assets: own survey network and online panel