Hemispheres

Hemispheres Insights is a customer insights and marketing research agency focused on understanding what it describes as the rational and emotional motivations behind consumer behaviour. Its client feedback describes work spanning positioning, new brand building, and qualitative and quantitative research projects used to guide packaging, messaging and visual communications decisions. One quoted client, Gauger and Associates, is described as one of the agency's first clients. The site also references research involving in-store and online shopping observation used to inform packaging and messaging decisions, and lists Clarisonic among past client relationships mentioned in testimonials.