Gravitate

Gravitate is a digital marketing and web design agency that has been running since 1999. It combines paid and organic search with website builds, and starts many engagements with an audit that leads to a 90-day growth plan.

What Gravitate offers

• Paid search and social — ad campaigns on search engines and platforms such as Facebook, Instagram and LinkedIn, targeted at defined customer profiles and tested in several variants.
• Search engine optimisation — SEO focused on building topical authority and generating leads rather than rankings alone.
• AI search optimisation — structuring content so brands appear in answers from AI tools and AI Overviews.
• Web design and development — websites built to turn visitors into leads or buyers.
• Audits and planning — a marketing review followed by a tailored 90-day roadmap.

Who it works with

Gravitate's clients include CariFree, which it has supported since 2016, EdTech firm Watermark, Amazon agency Netrush, higher education institutions, and businesses in luxury travel, public transit and technology.

Key facts

• Founded: 1999
• Longest cited client: CariFree, since 2016
• Sectors: education, travel, transit, ecommerce and technology