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Friendly Fire

Vienna studio making real-time 3D product visuals, configurators and virtual production for brands

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About Friendly Fire

Friendly Fire is a Vienna studio working in 3D visualisation and virtual production. It builds real-time product visuals, interactive configurators and virtual reality experiences so that shoppers online can explore a product much as they would in a store.

What Friendly Fire offers

  • Product visualisation — real-time 3D renderings of products.
  • Interactive configurators — tools that let buyers change product options and see the result.
  • VizCraft platform — its own software that turns product data into automated, interactive content for e-commerce, marketing and sales.
  • VR experiences — virtual reality presentations of products.
  • Branded storytelling — animation, motion capture and visual effects.
  • Virtual production — filming live action inside virtual sets and lighting instead of green screen or physical builds.

Who it works with

The studio serves companies that sell products online and need content for marketing and sales.

Key facts

  • Based in: Vienna, Austria
  • Own product: VizCraft

Profile written by TrustList from the business's own published information, Sep 2026.

Categories & features

Rankings

As of 2026-10-05. Organic ranks only; sponsored placements are never ranks.

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