Cool Marketing

Cool Marketing is a consultancy of senior marketing and public relations specialists. It writes complete marketing and communication strategies for companies and then helps put them into practice alongside the client's own staff.

The firm treats marketing as a strategic discipline rather than a promotion tool. It ties together the business, its products, distribution and after-sales service. It says it is not an advertising agency and does not run online marketing campaigns.

What Cool Marketing offers

• Marketing strategy — complete, long-term plans that cover the whole business.
• Communication strategy — plans for how a company speaks to its audiences.
• PR and media relations — public relations work and contact with the press.
• Short-term marketing support — help with partial, immediate marketing needs.
• Strategy delivery — putting an approved plan into action in close cooperation with corporate teams.

Who it works with

Companies that want an outside marketing manager to plan and run their marketing work, whether the need is long-term or narrow and short-term.