Belle Communication

Belle Communication is a public relations and creative strategy agency that specialises in foodservice and other complex B2B markets. It concentrates on the research stage of buying, building a brand's credibility before prospects ever speak to sales.

What Belle Communication does

• Public relations: media relations, thought leadership, crisis planning, media training, speaking slots and awards entries.
• Influencer partnerships: choosing partners, running campaigns and producing content with them.
• Content: strategy, creation and amplification of brand material.
• Ambassador programmes and events: longer-term advocates and live activity.
• Social media: paid and organic strategy, including executive thought leadership.
• Brilli audience polling: an influencer-powered polling tool for insight into buyer preferences.

Customers and markets

Foodservice suppliers, restaurant chains and B2B brands working on market entry, product launches, brand repositioning and sales growth. Past clients quoted include Jeni's Splendid Ice Creams, Nestlé and Rubix Foods.

Key facts

• Sector focus: foodservice and complex B2B markets
• Own tool: Brilli audience polling