Address Intelligence

Address Intelligence, also called Addintel, is a UK data and marketing technology company. Its AIM360 product links property and demographic data to direct mail campaigns so that mailings reach more relevant households.

What Address Intelligence offers

• Customer and area analytics — data that is sourced and updated continuously.
• Targeted direct mail — campaigns aimed using that data.
• Campaign management — planning and running mailings in one place.
• Real-time tracking — results fed back to improve later campaigns.
• AI optimisation — learning from each campaign to refine targeting.

Who it works with

Brands across property, travel, utilities, senior living, broadband and charities.

Key facts

• Product: AIM360
• Region: United Kingdom
• Offer: a short walkthrough of the platform on request