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To add to this, demonetization created a wave of doubts among buyers, discouraging them to make any purchases or investments in real estate

Thus, despite offering state-of-the-art amenities and premium homes, sales were hard to come by

We used the simplest and the most effective solution: email marketing We came up with influential emails to help our target audience make the right choice even during demonetization We also actively posted on social media and ran ads on Google targeting the right audience

• 80% of The Gran Carmen Address villas have been sold
• 80% of the apartments in The Five Summits Address have been sold
• 50% of The Lake View Address villas have been sold
• 20% of The Central Regency Address, which has just been launched, has been sold

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