Arounda

Founded in 2016, Arounda is a digital product design and development firm. Its work spans product strategy, interface design, brand identity, websites, mobile apps and the engineering that builds them, and the firm says it serves startups, mid-sized companies and large enterprises alike.

Product strategy and UX audits for startups

Product strategy sets goals and a roadmap for a product, and the firm says this is especially useful for startups that are still deciding what to build. A UX audit reviews an existing product so that it can be made more competitive. The firm points to revenue growth after redesigns, and to fewer cancellations among software-as-a-service customers when onboarding and the user experience are improved.

Brand identity, logos and pitch decks

Branding covers logos, brand identity, rebranding, guidelines, social media assets and pitch decks. Graphic design adds illustrations, icons and motion design, so that a client's brand can be carried across its website, app and presentations with one visual language.

Web and mobile app design

UI and UX design for web and mobile applications forms the core of the design service, alongside responsive websites, landing pages and full website redesigns. The firm says its interfaces are built around intuitive flows that turn clicks into leads.

Development, mobile builds and quality checks

Front-end and back-end web development sit alongside mobile development for iOS, Android and cross-platform apps. DevOps work includes quality assurance, manual testing and engineering checks, so the team that designs a product also tests and builds it.

Dedicated teams on a fixed monthly rate

Clients can start with a team quickly, under an arrangement that the firm describes as a hiring system with an immediate start. Collaboration is flexible and priced at a fixed monthly rate. The firm says it has delivered a running count of more than 350 platform initiatives across a decade, which the firm gives itself.

Portfolio across fintech, DeFi and SaaS

The portfolio spans fintech, decentralised finance, software-as-a-service, food delivery and AI-driven data tools. Named projects include Klasha, a unified payments platform that lets consumers and retailers pay and receive money in their local currencies, and Enzyme, a DeFi platform for creating and managing tokenized financial products. Other work includes MOJO-CX, a contact centre tool that uses AI-powered coaching and prompts, MYSO Finance, and Bold, a meditation app built around pep talks. The firm also lists an e-commerce website for Lunchcrafters among its projects.