Layer Cake Digital

Our clients will always be our recipe for success to fuel our vision for good Thank you!

TAKE A LAYERED APPROACH TO DIGITAL MARKETING

Your website is the foundation of your digital ecosystem But what if that foundation is wobblier than a wall of jelly? Fret not The first ingredient of our Layer Cake is required for good reason

Powered by our homebrew analytics infusion, we’ll help you build a rock solid digital base that can support the extra layers needed to drive traffic like a cake boss—paid or otherwise

Our organic growth tactics are tailor-made for your target audience

Just follow our recipe and watch your follower base rise, your brand awareness expand, or your organic traffic grow

With top-notch social media, rock-star SEO, & irresistibly clickable content—all powered by data—you can’t go wrong with our cake mix

Our paid strategies expand the wingspan of your brand with a full spread of “ROI-can’t-believe-it” campaigns

We’re talking Search Engine Marketing (SEM), Display, and Remarketing, automated LinkedIn campaigns, Google Shopping—the works PPC is really our jam

No, we also don’t “set it and forget it ” Our amplification funnel has always-on optimization processes that take the data-driven cake

Artisanal nurturing is the luscious icing on our layer cake

Between our layers is a whole lot of scrumptious filling: optimizations, ongoing analysis and testing

Our analytics engine ensures your digital marketing strategy comes out stronger, your brand rises and grows, and then comes the icing on the cake: positive ROI

Why settle for sizzle when you can eat cake?

GET A FREE DIGITAL AUDIT OR CONSULT

“Pay for services now, get the rest later”—oh, puh-leez That old carrot and stick approach belongs in the compost bin Our complimentary (as in, free) audit covers multiple channels across your entire digital ecosystem—with transparent recommendations and knowledge-transfer against our Layer Cake best practices

“I’ve had the great privilege of working with Layer Cake for many years now and have full trust in their ability Acting as essentially an extension of our team, Layer Cake provides excellent guidance, counselling and execution across PPC, digital strategy, & data capabilities/reporting automation The insights we receive on a regular basis help arm my team to be successful with everything we do ” Rick Stephan, Director, Digital Channels & UX/UI Moneris “Jared and the team at Layer Cake have always been an integral part of Clue They are incredible search specialists and fantastic partners, helping us and our clients achieve amazing results with a service that is easy to interact with ” Joshua Alvernia, Co-Founder & CEOClue “We’ve trusted our client’s digital marketing campaigns across PPC, Web and SEO to Layer Cake Digital to ensure that they are set up with the proper strategy and analytics, and ultimately yield results We can count on them to always take a holistic approach when working across channels, as well as drive positive returns on ad spend, taking care of all the details and making it easy for us to implement and manage “ Roshni Wijayasinha, Founder & CEOProsh Marketing “Having collaborated with Jared and the team for a number of years now, I trust Layer Cake Digital to always take a data-driven approach which focuses on the business objectives which matter LCD’s standard of excellence across multiple digital marketing channels – especially PPC, Analytics and SEO – sets the bar high for the industry in general, and they stand-alone with their passion and differentiators to create positive impact “ Stéphane Poirier, Marketing DirectorGenerix Group

Gamified digital marketing for the win.

Our achievement-based program was based on simple question: Why hasn’t digital marketing been gamified? We love games You love games So where’s the gamification? You’re looking at it The more you market with us, the more you get back No cheat codes required You can have your layer cake and eat it too

If we help you build it, they will come.

Whether you’ll meet your business goals depends on your foundation – your website We know what flows and what flops Let us help you build your digital ecosystem in a way that captures your brand & brings your user experience up a notch (or three)