KREJTA Digital

Based in Brno, KREJTA Digital works as an online marketing and advertising agency that puts strategy, creative production and development under one roof. Its site opens with the idea of joining emotion, data and strategy so that campaigns sell, and the agency describes its field as digital communication that crosses creative, organisational and commercial boundaries.

Four strands of work

The agency groups what it does into marketing, photo and video, development and strategy. Marketing covers pay-per-click advertising, social networks, search engine optimisation, copywriting, content marketing and public relations. Photo and video production sits beside it, including video marketing built for campaigns. Development means websites, online shops and information systems. Strategy ties these together, with the stated goals of raising traffic, lifting sales, building awareness and, where needed, rebranding a company.

How it says it approaches clients

According to the agency, it likes to turn established routines upside down rather than repeat them, and it draws on the psychology of selling to understand what customers want and which emotions move them to buy. It also says it tries to solve the real needs of a business, offering context and a fresh angle, and aims for long-term cooperation instead of one-off jobs.

Projects it shows

The portfolio is varied. It lists an e-shop built for a fashion label, a reworked visual identity for the carrier Balkantrans, and a new presentation for the TaxEdit information system. Other entries include an information system for JAMU Encounter, a web presence for an alternative printer cartridge seller, a B2B campaign for Damedis, and a promotion called "Dáme na vás" that it describes as its most successful year. The agency also mentions an online shop for an investment gallery in New York and a fitness website it calls the most successful in Slovakia.

Case study headlines on the current site point to three results: a campaign for Brno's 2023 participatory budget, a 55 percent rise in revenue together with entry to the Czech market, and an ROI of up to 300 percent for the product IGLA on the Czech market. For IGLA, the agency says the work took the product into the top four of Google search results.

The mix of fashion, transport, software, public-sector and industrial clients suggests an agency that moves between consumer and business audiences, and between Czech and Slovak markets.