Inonda Marketing

Inonda helps B2B companies grow by building communities of senior buyers around them. Its method starts with mapping a market, then hosts regular conversations, and finally follows up with direct outreach that turns those relationships into sales opportunities.

What Inonda offers

• Executive roundtables: small gatherings of decision-makers in a target market.
• Podcasts: interview series that bring senior guests into contact with the client.
• Webinars: live sessions used to convert an audience.
• Private groups: ongoing communities for a company's market.
• Direct outreach: targeted contact with the people it has mapped.

Clients

B2B companies that sell through trust, including software, training and education businesses. Earlier material described a service that hired and trained sales development staff for software firms.

Key facts

• Method: map, reach, converse, convene and accelerate
• Case studies: published on its site, with client interviews