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PR for innovators and disruptors
Stock-market believers are looking past the roughest stretch in months for US equities + clinging to bets on a rally in the 2nd half Technicals indicate investors agree w/ this logic, as the SPX uptrend that started last fall continues even w/ the index losing 2 6% this month
If you want to do PR correctly, do it slowly Build a bespoke media list -- don't pull from Cision Send emails individually -- don't mass blast From a dialogue with reporters -- don't filibuster with a barrage of releases It takes longer but the results are worth it
If you're a New Yorker, you know: With all the talk of a recession, there’s still one place delivering on its promise: A look at Gray’s Papaya’s forever-reliable two-dogs-and-a-drink combo meal https://www wsj com/articles/grays-papaya-history-the-recess
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