Effective PR

Effective PR is a public relations and digital communications agency in Cardiff, Wales. Alastair Milburn, a former newspaper editor, started it in 2005. The team is made up of writers and digital specialists who shape stories, build relationships and guard client reputations.

What Effective PR offers

• Media relations — press releases and contact with journalists and other media.
• Content and social media — writing, blogs and social media management.
• Media and communications training — workshops, one-to-one coaching and webinars.
• Crisis and reputation protection — support before, during and after a difficult event.
• Strategy and positioning — identifying audiences and planning how a brand is presented.
• Listening and monitoring — software that tracks news and coverage for clients.

Who it works with

Clients are businesses, public bodies and charities across the UK.

Key facts

• Based in: Cardiff, Wales
• Founded: 2005
• Founder: Alastair Milburn