Digital Cocktail

Digital Cocktail describes itself as a technology boutique for media outlets and independent journalism. It deliberately takes on only a few clients at a time, building and supporting their publishing platforms over the long term, and it writes in Spanish for newsrooms in its region.

What Digital Cocktail offers

• Web development for media: custom sites and digital platforms for news organisations.
• Editorial workflow automation: tools that speed up publishing so journalists can focus on content.
• Audience growth: distribution and SEO strategies to bring journalism to more readers.
• Close support and monitoring: ongoing care of the platforms it builds, with quick responses when problems arise.
• Training: showing clients how to get the most from the web tools it delivers.

Clients

Its clients are media companies, newsrooms, institutions and organisations, and it aims to act as a long-term extension of a newsroom rather than a one-off supplier.

Key facts

• Focus: news media and independent journalism
• Working model: a limited number of clients at any one time
• Language: Spanish