Hamburg Marketing GmbH

Hamburg Marketing GmbH is the holding company that brings together Hamburg's city marketing, tourism, convention and business development bodies. It promotes the city and the wider Hamburg metropolitan region in Germany and abroad.

What Hamburg Marketing GmbH offers

• Brand management — strategy for the Hamburg brand, its positioning and its corporate design.
• Cross-city marketing — links between local players and joint projects that present the city as one brand.
• Tourism and conventions — marketing for visitors and event organisers through its group companies.
• Business location promotion — work to raise the city's appeal for firms and residents.
• Press and communication — news releases and photo and video material about Hamburg.

Who it works with

It works with other marketing stakeholders in the city, local companies, visitors and media.

Key facts

• Based in: Hamburg, Germany
• Team: more than 200 employees
• Structure: one holding with three companies