Brandmood

Events from the first idea to the evaluation

This Austrian agency plans and produces events from offices in Salzburg, Linz and Vienna, and says its creative team of project managers has more than twenty years of experience. Its service covers consultation, concept, planning, realisation, production, follow-up and evaluation of results, all from one source. It has a dedicated unit for building event spaces and handling media technology, and describes its vision as charging brands with emotion and delighting people, whether the occasion is very small or very large.

Staging, architecture and artistic direction

For the physical side, the agency designs event layouts, temporary structures, stages, furniture concepts and special builds. It also directs the artistic staging, which it says goes beyond booking show acts or speakers and means shaping a dramatic line that runs through the event to the applause. The agency states that it develops the event and marketing strategy with the client and then carries it out step by step.

Digital registration, streaming and hybrid events

Event invitations and guest communication use connected platforms, with digital registration tools that guests can also use during the event. The agency has long worked on digital events as well, including live streaming with studio cameras, live direction, media servers and sound. It also produces conferences in a client's own look, with presentations, video, all participants on screen and chat, using a production setup it calls vMIX.

Occasions it has staged

Examples on its site include the opening of a river valley bridge for 2,500 invited guests, a two day anniversary for a German savings bank, a sales meeting in Budapest with over 600 participants from twelve countries, a leaders' summit for a property group, a remote party concept with its own song for a software firm, a commerce forum for a brewing group's national sales team, and an anniversary with around 900 guests for a pharmaceutical company. It has also handled reveals, trade fairs and road shows for a car importer, and a magazine cover release party in Kitzbühel.

Corporate events and awards

Categories it lists include corporate events, awards and galas, meetings and congresses, anniversary events, and online and hybrid events. The agency says it stays with clients before, during and after an event and handles all the arrangements.

brandmood is an event agency with offices in Salzburg, Linz and Wien. It manages events from the first idea to the final evaluation, with its own unit for event architecture and media technology. The team says it has more than twenty years of experience.

What brandmood does

• Consulting and concept: planning an event around the client's brand and goals.
• Production and delivery: building and running events of any size.
• Corporate events, awards and galas: anniversaries, sales meetings, summits and launch parties.
• Online and hybrid events: live broadcast, studio cameras and streaming technology.
• Aftercare and success measurement: follow-up once the event ends.

Customers and markets

Named clients include Dynatrace, Octapharma, Brau Union, Hagleitner, Schörghuber and Stadtsparkasse München. Events have ranged from small gatherings to a bridge opening for 2,500 guests.

Key facts

• Based in: Salzburg, Linz and Wien, Österreich
• Experience: more than 20 years
• In-house units: event architecture and media technology