Liquid Creativity

Liquid Creativity is a boutique branding agency in Melbourne that helps businesses work out what they stand for and present it clearly. It combines strategy and design to launch new brands and rebrand existing ones, and it has more than 30 years of experience.

Services

• Brand and business strategy: analysis of a company's positioning and a plan for where the brand should go next.
• Brand audits: a review of how a brand currently comes across, used as the starting point for change.
• Brand identity design: logos, visual identity and messaging that reflect the business's values and personality.
• Brand implementation: rolling the brand out consistently across digital, social and printed marketing.
• Brand partnership: ongoing brand management so a new identity stays consistent after launch.
• Brand marketing: planning media choices to reach target customers and raise awareness.

Customers and markets

The agency works with business owners who need a launch or rebrand. One example is Belle Balloons, a Melbourne balloon company that widened its offer from products to full design, planning and management services after its rebrand; other named clients include Arli Homes.

Key facts

• Based in: Melbourne
• Experience: more than 30 years