About Trusona

Talk directly with an expert

Trusona's in-house experts would love to answer your questions about website backend requirements, business KPIs or UX journeys

See how passkeys improve your CX

In this digital experience economy, CX matters.

Customer experience (CX) has overtaken product and price as the key brand differentiator A great CX is no longer a “nice to have” — it’s a requirement for business success

Customers want great CX

Studies show 86% of buyers are willing to pay a premium for a good brand experience with companies offering mature, high-performing designs nearly doubling the revenue of their competitors

Poor CX hurts business

Friction for customers means attrition, user abandonment and a decrease in revenue Poor brand experiences account for up to 64% of shopping cart abandonments

Current authentication is broken

Passwords bring high rates of login failures, resets and call center complaints Similarly, other outdated authentication methods such as one-time passcodes (OTP) via SMS bring high transaction costs and are vulnerable to phishing attacks, account takeovers and fraud

Why Trusona Authentication Cloud

Boost your digital business by optimizing the sign-in experience

Faster sign-ins than 2FA using SMS OTP Faster sign-ins than 2FA using email OTP Sign-in success vs 56% for passwords Leading businesses rely on Trusona's passwordless MFA “Trusona Authentication Cloud will allow us to improve our engagement with students and alumni without the pain of usernames, passwords or having to use yet another app ” “A strong blend of security and usability is core to any successful authentication solution and Trusona Authentication Cloud’s modern approach marries the two with a simple, standards-based sign-in experience Even the smallest amount of friction is everything in terms of customer usage, and Trusona replaces outdated approaches to authentication — such as employing passwords — for modern, device-based security tailored to the needs of customers and businesses alike ” “With minimal development and integration effort we were able to quickly deploy Trusona Authentication Cloud to our CoLab partners giving them a fast, simple onboarding and authentication experience unlike any other The solution has allowed us to offer best-in-class authentication that is fast, simple and secure ”