bizAR Reality

bizAR Reality designs virtual and augmented reality products, with a strong focus on training staff for high-risk work. Headquartered in South Africa and operating in the USA, it has more than ten years of experience with immersive technology. Beyond building content, it supports deployment, trains facilitators and keeps content up to date after launch.

What bizAR Reality does

• VR training rooms: multi-user virtual reality training for skills and safety.
• Mining simulation: motion-platform or tabletop simulators for haulage, drill rig and roof bolting scenarios.
• Truck simulator: drivers learn to handle and manoeuvre vehicles and spot hazards in a safe virtual setting.
• Welding simulation: headset-based welding practice in a realistic virtual workshop.
• HIRA simulation: hazard identification and risk assessment training.
• 3D animation and AR experiences: including marketing work such as an AR and VR property walk-through for a development in Sandton.

Customers and markets

Its training products target mining, logistics and manufacturing. Earlier marketing work used AR for brands including Burger King, Toyota and American Swiss.

Key facts

• Based in: South Africa, with operations in the USA
• Experience: over a decade in immersive technology
• Also offers: e-learning modules