Inventif Web LLP

A Mumbai agency that has worked online since 2009

Inventif Web is a digital marketing and development agency in Mumbai. It describes itself as independent and self-owned, and says it has been helping clients build an online presence since 2009. It calls its offer a 360-degree portfolio that spans both ATL and BTL marketing, and claims to cover the whole marketing funnel, from reaching an audience to keeping loyal customers.

Websites and platforms

The agency designs and builds sites that its team keeps current with an interface suited to desktop and mobile alike. It says the style can be minimalist or elaborate depending on the client's vision, product and target audience. For retailers it builds ecommerce sites so that a product is easy to buy online, and it maintains websites after they go live.

Mobile apps

Inventif Web develops mobile apps for both iOS and Android, on the view that people now reach the internet from desks, laps and palms and expect ease of use on each device.

Social media, search and branding

On the marketing side it offers social media marketing, search engine optimisation and branding. The agency says social campaigns should find where and how to reach particular clients rather than aiming at the masses, and that branding should let consumers recognise a company by its colours, tagline and logo. It plans the journey of a product from creation to recognition and, ultimately, repeat customers.

Software and consulting

Beyond marketing, the agency does custom software development and advises clients on new digital ideas. Its site lists a software-as-a-service company that uses it for development, marketing and website upkeep, and an international marketing and sales manager among those who describe working with it.

Who it suits

It positions itself for organisations that want design, development and marketing under one roof rather than several suppliers.