HyperBrand

A design and web studio in Frankfurt am Main, Germany, Hyperbrand works in brand identity, print design and web design, and it builds its websites on WordPress, which the studio prefers as a content management system. Its brand work is the core of its offer: logos, visual identity and printed material are developed together, so that a company's appearance on paper matches its appearance online.

Brand identity, print and websites

The studio combines long experience with craftsmanship across three service areas, identity, print and web. Its websites are meant to be simple, modern and flexible to manage, and its designs aim for an unmistakable charm, in the studio's own words. Its pages are written in German, and it lists membership of the Allianz deutscher Designer, an alliance of German designers.

Projects for industrial, property and cultural clients

Work shown by the studio includes an app for BASF, called the Aroma App, and a technical value proposition platform for BASF. It also lists a facelift for the property company Noratis AG, a brand project for the design firm Atelier Markgraph, a big data project for the travel data firm bd4travel, and an interface project for an app called 81hours. Each project is shown with a short case study.

Consultation and workflow for each client

The studio says good results depend on good advice and planning, so each job begins with a conversation about goals and an overview of the workflow. It describes its client relationships as direct, uncomplicated and committed, and it takes a personal interest in the success of each project. It builds on WordPress, which the studio favours as a content management system.