Don Jagoda Associates

Don Jagoda Associates designs and administers consumer promotions for brands and their agencies. The firm has run sweepstakes, contests and similar programmes since 1962, handling each campaign from the prize plan through to delivering the prizes. It also builds the digital entry experience for each promotion.

What Don Jagoda Associates does

• Sweepstakes and contests: planning, legal administration and running of prize promotions.
• Games and instant-win: promotional games built to drive customer participation.
• Rebates: processing consumer rebate programmes.
• Loyalty and incentives: loyalty schemes and sales incentive programmes.
• Digital builds: entry sites and online tools designed around each promotion.
• Prizes and fulfilment: prize structures, travel prizes and delivery to winners.

Who it serves

The firm works with brands and marketing agencies; one agency client handles accounts such as P&G, Georgia Pacific, COTY and Heinz.

Key facts

• Founded: 1962