designworks - Inspire Action

designworks - Inspire Action is the listing for DesignWorks Inc., a branding and communications agency in Silicon Valley that has been running since 1992. It helps companies, many of them in technology, tell their story through brands, websites and visual material.

What designworks - Inspire Action does

• Branding: building brand identities and repositioning company stories.
• Corporate and product naming: naming companies and new products.
• Websites: designing sites that present a firm's promise and offer.
• Product launches: brand and marketing support for new products entering a market.
• Visual material: creative supporting pieces for sales and marketing.

Customers and markets

Its case studies include Cadence, which it helped reposition as an IP business, and Trellis, a cloud-based product it helped launch. Other work covers a lighting company's website and branding for engineering tools.

Key facts

• Based in: Silicon Valley, California
• Founded: 1992