Bright Creations

Web, mobile and data projects across the Middle East and Africa

From offices in Cairo and Dubai, Bright Creations designs and builds digital products for its clients: websites, phone and tablet apps, online shops and bespoke software. Its case studies cover clients from regional media, telecoms and corporate groups, and the firm describes itself as combining creative design with software development.

Websites and responsive design

Website design and development is the firm's main service. It builds responsive and fluid layouts that work across screen sizes. The agency has built corporate websites, online magazines and lifestyle publications, and it has worked on the site of a food and beverage group with six concepts, combining them into one website that presents all of its brands.

Mobile apps for health, retail and malls

The agency has designed and developed mobile applications for several clients. One is a health app commissioned by a telecoms group in the United Arab Emirates to support its health initiative. Another is an indoor navigation app for one of the largest malls in Egypt, which helps visitors find stores, see where they are, and check offers and cinema times. The app is powered by the agency's own indoor navigation solution.

Data projects with Google

The firm worked with Google on interactive data projects that analyse internet habits, first across the Middle East and North Africa and later across Sub-Saharan Africa. The agency presents these projects as examples of its data visualization work and of its ability to turn large amounts of usage data into something people can explore.

Branding, e-commerce and corporate sites

The firm has handled branding, design and development for an online start-up's e-commerce platform. It has also rebuilt a corporate website after a company changed its name, and it has helped a global programme for hepatitis C treatment launch its website. The agency's sister company, which works on media properties, has been a partner on several of its magazine projects.

Events and conferences

The agency's material also refers to large technology events in the region, and to the platform it built to manage a global series of events for a technology company. These are presented as examples of the firm's capacity for complex, high traffic projects rather than as ongoing services.