Advertising Company

SharpEnd

Connected packaging and brand experience agency using NFC to link physical products to digital content

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TrustList summary

SharpEnd is an agency that helps brand owners create connected experiences in the real world. It began in 2014 as a business linking brands and consumers through products. It is now part of the Fedrigoni group, which works with RFID and NFC technology.

What SharpEnd offers

Strategy and experience planning: deciding how a product should connect with its buyers.
Platform and creative: building the digital side of connected packs and campaigns.
Content: material that people reach through tapping or scanning a product.
Programme management: running global rollouts for large brands.
Research: reports on connected experiences.

Who it works with

Large brand owners in fashion, spirits, luxury and fast-moving consumer goods. Past work includes a large NFC rollout with Malibu and a Levi's collaboration with GANNI.

Key facts

Founded: 2014
Team: a group of 15 people, according to earlier material
Owner: part of the Fedrigoni family

Summary written by TrustList from the business's own published information, Oct 2026.

Categories & features

SharpEnd rankings

SharpEnd is ranked on 1 TrustList ranking at #7.

Every ranking orders its listings by their reviews, how complete the profile is and the Trust Score. SharpEnd has no reviews yet and 3 of the 10 profile details we look for. Where no listing on a page has been reviewed, the order follows the profiles alone.

Advertising company · 1 ranking

#7of 71
Ios app
It is one of 4 here listing IoT and one of 11 here listing JavaScript.
Of the top 58 here, 49 also cover android and 49 also cover eCommerce; 25 also work in Germany and 10 also work in United Kingdom.
Behind DMI (Digital Management, Inc.), ahead of Green Parrot.

As of 2026-11-14. Organic ranks only; sponsored placements are never ranks. How TrustList ranks