KONCEPT

We’ve created a unique visual system and strategy across the wide existing spectrum of visible mobile applications and found yourself in a wide, straggling with wainscots

KONCEPT, a Leading and 5-star Public Relations and Marketing Agency in Africa based in Dar es Salam, Tanzania.(East Africa)

KONCEPT is a highly acclaimed marketing and public relations agency based in Tanzania. It specializes in integrated advertising, digital marketing, animations, and public relations/communications.

The agency has won numerous awards for its outstanding work and is considered to be one of the leading agencies in Africa.

KONCEPT’s approach is highly collaborative, with small teams working on big challenges in honest collaboration with clients, allowing the agency to provide a personalized and tailored marketing solution.

It has a strong track record of working with some of the biggest and most respected companies in Tanzania and Africa, including World Bank Tanzania , OXFAM , CRDB BANK, TIGO, GSM GROUP , AIR TANZANIA , UNICEF, NBC Bank, and Vodacom just to mention a few

KONCEPT owns and operates 4 online media platforms with a combined reach of over 18 million people and generates over 50 million impressions per month across Tanzania. The agency’s values include relationships, passion, and talent. Its vision is to deliver results-oriented brand marketing programs and public relations campaigns that enhance clients’ awareness, improve their sales, and foster their growth.

Overall, KONCEPT is a highly reputable and top-rated marketing agency in Africa that is poised to continue deliverng exceptional results for clients across Tanzania and beyond.

Small teams working on big challenges in honest collaboration with our clients Delivering results-oriented brand marketing programs and public relations campaigns that enhance our clients’ awareness, improve their sales and foster their growth

To Help Clients Achieve Their Most Ambitious Marketing Goals and Strategic Communications Objectives

• To Deliver The Highest Levels Of Professionalism And Experience
• To Provide Strategic Counsel, Creative Solutions And Timely, Responsive Services

●Relationships: We are committed to developing long-term relationships with our clients and building confidence and trust such that our clients will come to us again and again for assistance in achieving their business needs ●Passion: We are extremely passionate about the industries and clients we serve and our clients’ marketing and communications needs ●Talent: We employ only highly talented individuals who deliver superior client service levels and industry-leading marketing and communications capabilities

We create experiences that transform brands, grow businesses and make people’slives better

We enable brands to reach and influence target audiences and build relationships that drive loyalty We specialize in brand-building and repositioning, influencer outreach and product launches in industries as varied as technology, food and nutrition, financial service, consumer goods and tourism etc

We work on the concepts of the world’s most challenging issues We have worked hand-inhand with top management of companies and key opinion leaders creating corporate visibility campaigns, creating messages that influence audiences and positioning, preparing top executives for media relations, and managing issues and crises affecting a company or the industry ● We are data-driven and planning-based ● Our job is to change behavior, not just influence attitudes ● Digital strategy is integrated ● Research and metrics are not a turnkey proposition, but individual to the program

We bring together our expertise in corporate communications and media relations, the industry’s best digital and social media experts, crisis communications professionals to position, protect and promote our clients’ reputations

Public Relations & Media Management

Whether you want to build media awareness, establish reputation among peers or high provide image through sponsorships, our PR offers a package that works from concept to coverage As a full service PR agency we have an integrated approach, which means that we provide the complete marketing mix with Public Relations Whether you require a product launch campaign or a profile- raising event, online PR, Crisis PR, Sponsorship or CSR we can set up teams or handle all

Advertising & Branding Services

At KONCEPT being different is what we are about Our advertising methods aim to rise above the ever-present clutters and clichés of this over saturated media landscape and truly connect with consumers We handle all areas of traditional and digital media, and strive to create authentic and unique work We understand that in today’s changing media landscape, where the digital world continues to unfold; traditional marketing methods may be changing However, Advertising still remains a critical part of today’s communication methods From billboards to phone boxes, any form of our advertising is sure to leave a lasting impression on your consumers because our campaigns maintain that all important balance between logic and creativity

Clear and helpful guidance through the stress of entering a new market with our Marketing Consultancy We understand that targeting a diverse market can be a tricky business Each member of the Koncept team has an understanding of the Tanzania growing markets media consumption and consumer behavior We can advise you on an effective strategy on approaching any market or audience, making our marketing consultancy methods not only comforting but most importantly, effective too! Our insight promises to guide and consult you through the process and be sure to turn each frown upside down and turn clients’ briefs into actionable plans and accurate price quotes We build Digital Strategies that help the brands to have fruitful dialogues with their target audiences, whether it is the whole country or just one niche community Our insights on the User Experience and Information Architecture as well as consumer behavior give our clients a much-added leverage in the market place Whether you need integrated digital plan or just a beautiful website or just social media marketing, we would be happy to help you With Display Ads on handpicked websites and quality publishers we also ensure that our clients reach the audience they want in any part of the world Two thirds of people now own smart phones, using it for nearly two hours every day to browse the Internet, access social media, banks and shop online There are many clever ways engaging with your consumers without annoying them We know how to tailor or design unique digital creative from standard to reach media on each digital channel in order to get the desired results

Animations & Visual Effects

Collaboration is at the core of everything we do, whether it be directors, creative agencies or direct to brands We like being challenged irrespective of broadcast platform as we are just as inventive with our workflow solutions as we are with our craft We work to a unique business model in Tanzania compared to other international studios by offering editorial and color grading alongside design and concept-art, digital visual effects and animation, stereoscopic production and compositing Our portfolio reflects our involvement from the very first stages of production, collaborating closely with our filmmaker clients to provide concept designs, previsualization, supervision and visual effects production; and offer a full range of visual effects services from computer-generated animation and compositing, to explosive volumetric digital effects KONCEPT is a high-end character animation and visual effects studio providing digital production services for computer games, films and commercials Our pipeline includes the creation of concept art, illustration, storyboarding, matte painting, 3D modeling and texturing, rigging, 3d animatics, key frame & motion capture animation, 3d effects, lighting, rendering, match moving KONCEPT has the ability to conceptualize, plan and execute high standard events with a professional approach that produces high quality and successful events

Some of Our Clients

We will go where others can’t or won’t go to find out the truth about the people who matter to you We don’t just rely only on data, we speak to the people you want to reach, go where they go and immerse ourselves in their world We will give you an insight true and relevant enough to support successful, long running campaigns