HDSF

HDSF, short for Hutner Descollonges San Francisco, is a branding and design agency focused on what it calls brand activation, helping clients create or reposition their brand and identify strategic differentiation for their audience. The agency is led by Justine Descollonges and Sue Hutner, who are both personally involved in every project from strategy through to launch, and the firm takes on a limited number of projects to maintain that level of involvement. Justine Descollonges, born in Paris, has more than 20 years of agency experience and has led marketing communications and brand work for organisations including Mozilla Firefox, Fairmont Hotels, Wells Fargo, Kaiser Permanente and Morgan Stanley, across sectors such as real estate, finance, venture capital, technology and healthcare.