Greensboro SEO Pro

Working from Greensboro, Greensboro SEO Pro offers search engine optimization alongside web design, content marketing, social media, online advertising and marketing training. The firm says it works with local businesses that want to be found by customers searching on Google, and it measures its work by phone calls, on-site purchases and sales rather than by traffic alone.

Search optimization for local businesses

The core service is search engine optimization. The firm says that for most local businesses, reaching the first page of Google is a major step, and that its campaigns target search across several platforms so that a business can rank for more than one search in its industry. It also ties SEO to lead quality: the firm says it can help qualify inquiries by budget, need or any other measure the client chooses. Its stated approach is a long-term partnership, with campaigns that aim to capture users while they research a product and then move them through the buying process.

Websites designed to rank

Web design is part of the same work. The firm argues that the quality of a site has a direct effect on where it ranks in Google and other search engines, so it treats design as a pillar of search optimization rather than a separate job.

Content written for search engines and customers

The content service is written to suit both search engines and the people who read it. The firm describes its content marketing as world class, which is its own assessment. Its social media work is organized around sales rather than likes and shares, and its online advertising is meant to help a business move beyond spending on a long list of ad platforms that all compete for the same budget.

A free video audit before any engagement

Prospective clients can request a free video audit lasting 30 to 45 minutes. The business owner supplies basic information about the company's model, and the firm produces a custom audit from it. The firm says the audit is low on pitch and high on value.

Marketing training for business owners

The firm offers training that it describes as a way to correct the misinformation it says is common in marketing. The training is aimed at helping owners make better decisions about search and advertising, and the firm says its material covers ground it does not find taught elsewhere.

Tracking, analytics and retainers

The firm says it uses tracking and analytics to uncover customer insights that lead to more sales, and that it treats search, web and social work as one integrated marketing plan. It states that it does not keep clients on retainer without reason, and it describes its SEO services as built for long-term partnerships rather than short bursts of activity.