Fog Agency

Fog Agency is a branding and communications agency that describes itself as a hub for strategy, business and creative work. Its aim is to build strong brands that add value to the businesses behind them, and it publishes articles on branding, communication and business.

Products and services

• Full branding projects: a complete branding scope run over 60 working days to give a brand clearer purpose and value.
• Branding for small businesses: refreshing the identity of smaller firms.
• Integrated campaigns: joined-up campaigns across channels, such as one for the Cataratas JL Shopping centre.
• Brand identity pieces: work such as an 80-year seal for the Parque Nacional do Iguaçu.
• Cause campaigns: including Schizolove, a campaign against the stigma of schizophrenia.

Customers and markets

Its portfolio includes a full branding project for what it calls the largest bird park in Latin America, alongside tourism, retail and health-related clients. It also writes about crisis communication and brand experience for business owners.