Dolabany Communications Group

Dolabany Communications Group now trades as Dolabany Group, a media and eLearning agency in the Boston area. It began in 1998 as a marketing and advertising agency, and in 2022 two of its former staff, Maureen Allen and Lisa McGuire, bought the business and relaunched it under the new name. All work is handled by senior-level staff.

Services

• eLearning development: building training courses and learning materials for companies.
• Advertising and messaging: strategy-led campaigns designed to prompt specific audiences to act.
• Media planning and buying: placing campaigns across broadcast, digital, social, outdoor and print.
• Account management: ongoing management of client marketing accounts.
• Web development: building and maintaining websites.

Who it works with

The agency serves B2C, B2B, retail and franchise brands. Its founders have built eLearning materials for Staples, Boston Scientific, Dunkin', TJX Companies, BJ's Wholesale and Baskin-Robbins, and once handled media for Foxwoods Resort Casino.

Key facts

• Based in: Boston area
• Founded: 1998, relaunched in 2022
• Owners: Maureen Allen and Lisa McGuire